CONSULTING SERVICES

Hi, I'm
Natalia Zartha.

Strategic Technology & AI Consultant

AI-Driven Digital Transformation & Consulting 🌐 | Service Designer | AI & Data Science Researcher | Application Services Practice Lead | MSc | AWS & Azure Certified | Agentic AI | Driving impact via human enablement

Natalia Zartha Suarez

About me

Connecting technology with business.

With over 14 years leading the software development lifecycle, I help organizations close the gap between strategy and outcomes that transform. My approach combines a solid foundation in physics and systems engineering with an advanced vision in Data Science, enabling me to design end-to-end, modern services suited to today's demands. Specialized in turning technological complexity into strategic value, I lead digital transformations that integrate AI and cloud-native architectures, ensuring technology becomes an engine for sustainable growth. I am also passionate about driving technological enablement, equipping teams to turn continuous learning into their greatest competitive advantage.

My Services

Consulting Services

Consulting in Service Design & Cloud Strategy

I design end-to-end technology services with a business lens: from exploring the client's need and market benchmarking to the roadmap, governance models (RACI), artifacts and enablement for the sales and delivery teams that will execute them.

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Consulting in Digital Transformation, AI Agents & Applied AI

I help executive committees and tech leaders move from AI enthusiasm to business results: I design the adoption strategy for AI Agents, GitHub Copilot and GenAI, focused on productivity, operational efficiency and new service models, always with governance, security and cost control.

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Strategic Technical Interview Advisory

I support companies and leaders in the technical evaluation of specialized profiles. I design evaluation processes that ensure the selection of the ideal talent, aligning technical capabilities with the strategic vision of your organization.

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Technical Talks, Training, Mentoring & Academia

I share specialized knowledge to inspire and elevate your team's capabilities. I design high-impact technical talks, hands-on workshops and tailored mentoring programs, enabling effective transfer of technical and strategic knowledge. Through my academic line, I also deliver talks to children and young people on the responsible use of AI, bringing technology to new generations with judgment and awareness.

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Strategic Tech Ally

When a technical request is outside my direct scope, I act as your strategic ally to identify the right partner within the network of specialists, software factories and sales hubs. I facilitate the connection with the right counterpart and frame the business context to accelerate decision-making and maximize the value of the conversation from the very first meeting.

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Career

Professional experience

Application Service Practice Lead / Product Owner / Senior Software Engineer

Intergrupo | SoftwareOne · Global

  • I evolved my role from senior engineering to strategic leadership of the Application Services practice in LATAM. During this period, I led the technical transformation of traditional operations toward agile delivery models based on continuous discovery and operational excellence.
  • As Product Owner and Practice Lead, I was responsible for productizing modernization services, integrating AI agents and tools like GitHub Copilot to optimize the software lifecycle. I designed the architecture of critical services such as Application Security Advisory, and managed funding programs with AWS, Azure and GCP, ensuring the profitability and technical value of cloud investments.
  • My career enabled the design of reference standards for security, performance and DevOps that standardized solution delivery at scale, allowing pre-sales and delivery teams to execute complex projects with a clear vision of scalability and alignment with the client's strategic objectives.

Senior Software Developer

Atlanticsoft · Armenia, Quindío

  • My career at the organization started from the technical foundation, developing REST services and reporting solutions, which allowed me to master e-commerce operations. This deep understanding of technology and business was the foundation that enabled my evolution into a technical leader, ensuring solutions were not only functional but strategically sound.
  • I acted as technical leader in deploying scalable solutions, where I not only developed software but defined the base architecture in the AWS Serverless ecosystem to optimize cost and performance. My focus was transforming business needs into resilient technical architectures, establishing CI/CD pipelines that raised the quality standards of the entire engineering team.
  • I actively participated as a mentor for interns and invited speaker for young talents, sharing my technical and professional experience to inspire, transfer key best-practice knowledge and ease their transition into a solid career in the tech sector.

Leader of Programming

ONOFF Soluciones en Línea · Pereira, Colombia

  • I led the backend development strategy, managing complex backlogs and teams under agile methodologies. My role was key to ensuring software was not only functional but a competitive advantage, optimizing web architecture for high availability and leading continuous improvement processes that significantly reduced technical debt.

Solution Specialist

iT Synergy · Bogotá, Colombia

  • I started at the organization as a developer, managing the full lifecycle of corporate solution development. This technical foundation allowed me to evolve into a leadership role, ensuring each component developed not only met functional requirements but was aligned with the company's architecture and operational efficiency vision.
  • I was the strategic bridge between corporate requirements and technical execution on Azure. I led the lifecycle of critical solutions, where my main value was the ability to translate business challenges into reliable architectures, driving quality and continuous delivery practices that guaranteed high-reliability software delivery and value for the end client.

Junior Developer

SQDM · Bogotá, Colombia

  • I started my career focused on delivering high-impact solutions for internal process optimization. Through technical data management and the development of strategic reporting systems, I demonstrated an early capacity to understand enterprise architecture and the value of complex integrations in business operational efficiency.

Education

Education

Master in Data Science

Pontificia Universidad Javeriana — Cali

February 2026 — Present

Master in Systems and Computing Engineering

Universidad Tecnológica de Pereira

August 2018 — November 2021

Specialist in Project Management

Universidad Pontificia Bolivariana & Cámara de Comercio Armenia

May 2018

Physics Engineering

Universidad Tecnológica de Pereira

December 2014

English B1 — MET Michigan Language Assessment

Official English certification

2019

Achievements

Certifications

  • AWS Cloud Practitioner (AWS, 2025)
  • AWS Cloud Practitioner Essentials (AWS, 2024)
  • AWS Sales Accreditation — Business (AWS, 2024)
  • Ultimate AWS Certified AI Practitioner AIF-C01 (Udemy, 2025)
  • Microsoft Azure Fundamentals AZ-900 (2021)
  • CAST Highlight Certified User (2022)
  • Fundamentos de Ingeniería de Datos (Platzi, 2025)
  • Advanced Product Management: Vision, Strategy & Metrics (Udemy, 2025)
  • Program Manager Essentials (Udemy, 2025)
  • Inteligencia Artificial Aplicada para Resolver Retos Públicos (MinTIC, 2024)
  • Business Strategy with AI, Innovation & Transformation (Comfenalco & Von Humboldt, 2024)
  • Digital Transformation (Comfenalco & Von Humboldt, 2024)
  • The Ultimate Guide to Video Game — Unity (Udemy, 2018)
  • Microsoft Certified Technology Specialist — BizTalk Server 2010 (Microsoft, 2014)
  • AuraPortal Consultant (AuraPortal, 2013)
  • Biomedical Metrology (ITM Institución Universitaria, 2010)

Tech Stack

Tools I work with

AWSAmazon BedrockAmazon OpenSearchMicrosoft AzureGCPAWS LambdaDynamoDBServerlessDockerKubernetesTerraformPythonR StudioGoogle ColabPandasMatplotlibAI AgentsGitHub CopilotLovableSeeNodeC# / .NETASP.NET MVCWeb APIs / RESTWCFEntity FrameworkReactNext.jsTypeScriptJavaScriptjQueryHTML5CSSPHP / LaravelTelerik Kendo UISQL ServerAzure SQLOracleMySQLMongoDBGitAzure DevOpsScrumKanbanBizTalkUnity
ACADEMY

Responsible AI for Children & Youth

A dedicated line bringing the responsible use of AI to new generations, with friendly language, everyday examples and activities that spark curiosity and critical thinking. Follow the content on Instagram and YouTube.